The Campbell File
Campbell Quick Hits
- Owns a 107-70 head coaching career record
- Winningest coach in Iowa State Football history (.563 winning percentage)
- Three-time Big 12 Coach of the Year (2017, 2018, 2020)
- Coached 18 All-Americans and 15 NFL Draft picks
- Has made 10 postseason appearances in time as a head coach
- Tied for second-longest tenured active coach in the Big 12 and in Iowa State history
- Guided Iowa State to two top 15 finishes
- Only Iowa State head coach in program history to record five consecutive winning seasons (2017-21)
- Owns eight of ISU's nine winning conference seasons in the Big 12 era
- Led Iowa State to a winning record and bowl games in seven of the last eight seasons
In the Ranks Among Active Head Coaches Since 2016
(According to Coaches by the Numbers)
- Third in red zone scoring percentage (87.58%)
- Fifth in completion percentage (63.7%)
- Sixth in passing yards per game (257.3)
- Seventh in passing yards per season (3,272.2) and scoring percentage (39.5%)
- Eighth in QBR (95.7) and 10th in 20+ yard play percentage (7.2%)
- Third in fewest points allowed in the fourth quarter (4.9)
- Fourth in rushing touchdowns allowed per game (1.0)
- Fifth in rushing touchdowns allowed per season (13.1)
- Sixth in points allowed per second half (10.33) and punt percentage defense (41.8%)
- Seventh in lowest touchdown percentage defense (22.5%), fewest yards per completion (11.4) and lowest 20+ yard play percentage (5.95%)
Coaching Career Timeline








By the Numbers
Campbell owns a 107-70 head coaching career record
Campbell led Iowa State to Big 12 Regular-Season Championships in 2020 and 2024
at Iowa State and Toledo
Three-time Big 12 Coach of the Year (2017, 2018, 2020)
Iowa State had finished in the top 15 twice under Campbell
Coach Campbell is a person and coach whose vision and culture building is unmatched. The way he connects with his players on a personal level, along with his football knowledge and attention to detail, are the main reasons he set Iowa State up to be a winning program. Thank you, Coach Campbell, for giving Iowa State and Ames everything you had. I wish Coach Campbell and his entire family nothing but the best on the next chapter of their lives.
Brock Purdy
San Francisco 49ers QuarterbackI know Matt Campbell and I know Penn State. There isn’t a more perfect fit for this job in America. Matt knows football and he knows people. Penn State fans will fall in love with this guy.
Josh Pate
Josh Pate’s College Football ShowMatt Campbell has earned the respect and admiration in the college coaching profession for the job that he has done at Iowa State, Toledo and over his career. Matt is a proven program-builder, leader, and has created sustained success by winning at every step of his career. I wish Matt and his family the best in Happy Valley.
Lance Leipold
Kansas Head Football CoachPenn State made a fantastic hire! Matt Campbell is highly respected in our business, and he will build a strong culture that yields tough, disciplined teams. Iowa State has been one of the toughest match ups for every team in our league since his arrival, and I know he will do a great job in State College.
Sonny Dykes
TCU Head Football CoachNot only is Matt a great coach but he is an elite teacher who cares deeply about his players and their success. I can’t wait to see the impact he will have in Happy Valley.
Jason Candle
Toledo Head Football CoachCoach Campbell has meant everything to me and my career. From the first day I met him, he's pushed me to be not only a better player, but a better person off the field. Penn State is getting a man that will give everything to the program and change the culture.
Allen Lazard
New York Jets Wide ReceiverPenn State is getting a guy who means much more to a program than football—someone who will help develop players into great men, fathers, and husbands; someone who will develop players into much more than football players; and a guy who will uphold the culture Penn State already has, keep it going, and make it better.
Breece Hall
New York Jets Running BackMatt Campbell is one of the best coaches in America! I have always appreciated the manner in which Coach Campbell builds his teams and the rugged discipline with which they play. For years, some of the best programs in the country have tried to hire Matt for obvious reasons and until now were unable to do so. This move speaks to the quality of the leadership at Penn State and the unique opportunity to compete for national titles at one of the most premium programs in college football. This is a great fit for both Coach Campbell and Penn State!
Joel Klatt
FOX College Football AnalystProminent Players Coached
Houston Texans; 2025 second-round pick
Las Vegas Raiders; 2025 third-round pick
Houston Texans; 2025 third-round pick
Indianapolis Colts; 2025 fourth-round pick
Baltimore Ravens; 2024 fourth-round pick
New York Jets; 2023 15th overall pick
Houston Texans; 2023 sixth-round pick
New York Giants; 2023 seventh-round pick
New York Jets; 2022 second-round pick
Denver Broncos; 2022 fourth-round pick
Denver Broncos; 2022 fourth-round pick
San Francisco 49ers; 2022 seventh-round pick
New York Jets; 2021 fourth-round pick
Detroit Lions; 2019 third-round pick
NFL [2019-24]; 2019 fourth-round pick
What They're Saying
Matt Campbell building out Penn State staff, working on roster retention
— Pete Nakos (@PeteNakos) December 8, 2025
Intel: https://t.co/C7deZXw5OX pic.twitter.com/iuacS4szJH
"It's an absolute honor to be the next head football coach, here, at Penn State University."
— Big Ten Network (@BigTenNetwork) December 8, 2025
Watch Matt Campbell's emotional opening statement 👇 pic.twitter.com/xUqKmL1rEN
"We're introducing a leader who embodies everything Penn State stands for."
— Big Ten Network (@BigTenNetwork) December 8, 2025
🗣️ Pat Kraft on new @PennStateFball coach Matt Campbell pic.twitter.com/J9SRe435NQ
"It's a dream come true for me."
— FOX College Football (@CFBONFOX) December 8, 2025
Matt Campbell gets emotional as he is introduced as @PennStateFball's new Head Coach 🦁 pic.twitter.com/MwFgKCIeuG
"I want to talk about coach Terry Smith." 🫶
— Penn State On BTN (@PennStateOnBTN) December 8, 2025
Matt Campbell couldn't close his introductory press conference without singing the praises of @CoachTerryPSU. pic.twitter.com/g23ZVsaPJH
Matt Campbell just walked into that press conference and owned the room... total command
— Adam Breneman (@AdamBreneman81) December 8, 2025
I’m not sure you can dominate a press conference more than Matt Campbell just did
The Campbell Feed
Officially official.
— Penn State Football (@PennStateFball) December 8, 2025
Welcome to Happy Valley, Coach Campbell!#WeAre pic.twitter.com/tz3nbMXVMq
𝐆𝐨𝐨𝐬𝐞𝐛𝐮𝐦𝐩𝐬.
— ROAR+ (@ROARPlusPSU) December 8, 2025
We think you’re gonna like this guy, Nittany Nation.
Coach Campbell’s first interview as head coach of @PennStateFball is ONLY on ROAR+ ➡️ https://t.co/wC0lSF2BQF#WeAre pic.twitter.com/IMXwjQG9Oe
No better guy for the job.#WeAre | @CoachMC_PSU pic.twitter.com/qPnGK3Secp
— Penn State Football (@PennStateFball) December 8, 2025
Happy Valley📍 pic.twitter.com/Fypl1ADBEs
— Penn State Football (@PennStateFball) December 8, 2025
The legacy of excellence continues. pic.twitter.com/PqRZUYPOX1
— Penn State Football (@PennStateFball) December 8, 2025
Boots on the ground.
— Penn State Football (@PennStateFball) December 8, 2025
Ready to go.#WeAre pic.twitter.com/lxNcJnjvXO
Humbled. Honored. Grateful. pic.twitter.com/Rp9ET9KL9B
— Penn State Football (@PennStateFball) December 8, 2025
A full circle moment & dream come true. pic.twitter.com/9ULobmaWwd
— Penn State Football (@PennStateFball) December 8, 2025
All love for Coach Terry. pic.twitter.com/U3RHvofCIa
— Penn State Football (@PennStateFball) December 8, 2025
To all Penn Staters: pic.twitter.com/syzdlRHUYS
— Penn State Football (@PennStateFball) December 8, 2025
The vision is clear. pic.twitter.com/iU4vejrruP
— Penn State Football (@PennStateFball) December 8, 2025
We Are... pic.twitter.com/tCkcey6Z9x
— Penn State Football (@PennStateFball) December 8, 2025