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College Colors Day Competition Set to Begin on August 11

Aug. 11, 2015 UNIVERSITY PARK, Pa. -

The 11th annual College Colors Day celebration has commenced with the College Colors Challenge. The challenge begins Tuesday, August 11 and will continue until Friday, September 4. Fans are encouraged to participate in the socially fueled competition to support Penn State.

Nittany Lion fans will be prompted to share photos and/or videos that flaunt school spirit. Challenges will be announced via http://www.collegecolorsday.com/ every month with participation details for the chance to win various prizes. The grand prize is an all-expenses paid trip to the College Football Playoff National Championship game.

These challenges will include three categories which are represented by hashtags: #SQUADPIC (large group), #FAMPHOTO (family) and #SELFIE (individual).

Participants are encouraged to download the free College Colors app for full challenge details and participation. http://www.collegecolorsday.com/download.

The Collegiate Licensing Company (CLC) created college Colors Day. For more information on College Colors Day visit, http://www.collegecolorsday.com.